The marketing of products and services is an important aspect of any business. Effective delivery of a company’s offerings is key to success in today’s constantly evolving and diverse business world. This program provides the framework for understanding markets, competitors, product portfolios, and consumer behavior from an international perspective. Students will learn about the latest developments in digital marketing strategies, advertising, and media, preparing them for a career in international marketing.

The marketing of products and services is an important aspect of any business. Understanding consumers’ needs and effectively delivering a company’s offer are key to its success. This program provides the framework for understanding markets, competitors, product portfolios and consumer behavior from an international perspective. You will learn about the latest developments in e-marketing strategies, advertising and media to prepare you for a career in international marketing.

EU’s international marketing MBA graduates are sought after by high-profile corporations and global agencies for both their knowledge and international experience. Throughout the program, students are exposed to a practical curriculum that includes distribution channel management, integrated communications, and consumer behavior.

As a student of the IBSA Dual Degree Master's Program with a specialization in International Marketing, you will take the core modules at the IGC in Bremen. In the second semester, you will build on your marketing knowledge at the University of València in Spain. The study program at the University’s Faculty of Economics considers theoretical aspects of contemporary issues from a global perspective, and applies strategic marketing and management techniques in practice. In addition, your learning process will be supplemented with diverse teaching methods including but not limited to discussion rounds, group project phases and visits to companies of strategic importance.

Develop a range of multidisciplinary marketing skills as well as your ability to think and work strategically, to prepare for a career in international marketing and business. This course will aim to equip you with theories and concepts of strategy, leadership, and finance, along with specialised knowledge in marketing management, creativity brand communications and digital marketing.

Every day we experience the results of marketing in our environment. It is important to inspire people and to follow their needs. IU prepares you with the MBA in International Marketing optimally for a career in the international advertising industry. You will develop new skills in areas like international branding and customer relationship marketing and expand your knowledge to be optimally prepared for your future career. With IU, you can study 100% online, on campus, or switch between both with their new flexible studies option.

The MBA in International Marketing has been designed for students to undertake the academic modules along with either an individual project based on internship, consultancy or an academic dissertation.

A Master of International Sales and Marketing (MBA) signifies the next level of achievement in any academic discipline.

The program is uniquely designed for those wishing to acquire both the knowledge and skills necessary for a successful career as an IMC professional or middle level business executive. The program is the only international program in

The Marketing concentration provides students with the advanced knowledge in marketing products and services. Students will explore the practices and techniques

An MBA in Marketing provides students with an opportunity to ascend to leadership positions in general management, med, and management consulting.