MBA Marketing Management

As part of the MBA with specialized modules in Marketing Management at UE, you will deepen your understanding of the legal and policy frameworks that can have a significant impact on marketing decisions. You will be empowered to develop strategies that ensure not only commercial success but also compliance with relevant regulations. Today's business environment also requires a deep understanding of digital marketing. In the course of your studies, you will have an in-depth look at the latest digital marketing tools, methods, and strategies. You will be empowered to effectively use the digital space to reach target audiences and maximize the success of marketing campaigns. The MBA Marketing Management at UE is designed to prepare you for the challenges and opportunities facing marketers today. Our practical teaching methods, complemented by case studies and interactive projects, ensure that you not only gain theoretical knowledge but also develop the practical skills that are required in the real business world.

Course Requirements

Application requirements:

1. Application form
2. High School Diploma / Certificate
3. Undergraduate degree (Bachelor’s minimum 180 ECTS)
4. Language Proficiency* (or request to waive**)
5. CV
6. Copy of Passport
7. Letter of motivation
8. Non-EU applicants only: €3,000 deposit (This reservation fee will be deducted from the total amount of study fees)
9. Work experience certificate (1-year full-time work experience required)

*Language Proficiency:

Please note: German-taught programs need both English / German language certificate

• IELTS 5.5 overall
• TOEFL iBT 72
• TOEFL ITP (paper based) 543
• Pearson Test of English (Academic) 59
• Pearson Test of English (General) Level 1
• Cambridge English Advanced and Proficiency 160 overall
• Cambridge Exam First (FCE)
• TOEIC Listening/Reading 785, Speaking 160, Writing 150
• PASSWORD 5.5 (no less than 5.0 in each component)
• EF SET (50-minute Test) 51 (only for students applying with an MOI letter)
• Duolingo 90

**Language Waiver

To request a language test waiver, you must have studied in a country where the official first language is English:

• At least nine months in duration
• Full-time
• Undertaken at a recognized institution where teaching and assessment throughout the course is entirely in English
• Has been completed within 2 years of the start date of the course to which you are applying
• Medium of Instruction (MOI) should indicate English + EF SET or any accepted English proficiency certificate requested

Duration

• 3 Semester (1.5 years)