Online Master's Degree - MBA in Biopharmaceutical Business Management
Madrid, Spain
DURATION
12 Months
LANGUAGES
Spanish
PACE
Full time
APPLICATION DEADLINE
Request application deadline
EARLIEST START DATE
Feb 2026
TUITION FEES
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STUDY FORMAT
Distance learning
Introduction
The pharmaceutical, biotechnology and medical devices sector is key to public health, characterised by its dynamism and strict regulation.
The Online Master - MBA in Biopharmaceutical Business Management, both in its online modality (EMBA) and in its online modality with internships (EMBB), prepares you to effectively lead, manage and direct companies in the pharmaceutical, biotechnology and healthcare product sectors,
It offers comprehensive training through which you will acquire the strategic, operational and regulatory skills necessary to drive innovation and ensure compliance with national and international regulations throughout the life cycle of pharmaceutical products.
In this way, you will contribute to the competitiveness and success of these organizations in an environment that is global and highly regulated.
Technical Sheet
General information
- Next start date: February 2025
- Duration: 12 months
- Equivalence: 60 ECTS
- Methodology: 100% online
- Continuous assessment of knowledge.
Addressed to
- Professionals seeking to specialize in the management of pharmaceutical, biotechnology and healthcare product companies
- Professionals who already hold positions of responsibility and wish to expand their knowledge and skills in these areas
Modalities
The master's degree is offered in two modalities:
- Modality 1 – online master's degree without internships: this is the most suitable option for those students/professionals who need to combine their studies with the rest of the obligations in their professional and personal life.
- Modality 2 – online master's degree with internships: study at your own pace and develop your knowledge through an active methodology and guaranteed work placements.
Admissions
Curriculum
The online Master's Program - MBA in Biopharmaceutical Business Management consists of 12 modules that cover all essential areas of business management in the pharmaceutical and biotechnology sector, including business strategy, innovation and development of new products, regulation and compliance, marketing and sales, and talent management.
These modules are designed to offer a practical approach, allowing students to apply the knowledge acquired directly in their work environment.
Module 1. Introduction to the business environment in the Pharmaceutical and Healthcare sector.
- Introduction to the business environment in the pharmaceutical and healthcare sector.
- Medical devices industry environment and outlook.
- Vision, legal framework and compliance for the healthcare technology industry.
- Mission, vision and corporate culture in the health sector.
- Organizational models and relevant departments.
Module 2. Knowledge of the medical department in the pharmaceutical sector
- Introduction to R&D in the pharmaceutical sector
- Clinical research in the pharmaceutical industry. Clinical trials.
- Strategic scientific activities of Medical Affairs throughout the drug life cycle
- Medical Affairs in the Pharmaceutical Industry and its strategic role
- The role of MSL
Module 3. Knowledge of regulatory requirements in the pharmaceutical and medical device sector
- Regulation of pharmaceutical products.
- Regulation of medical devices.
- Regulation of active ingredients, cosmetic products and other categories.
- Manufacturing of medicines.
- Quality Assurance in the distribution of medicines.
- Pharmacovigilance of medicines and medical devices.
Module 4. Introduction to Market Access and Value Generation in Health
- The role of market access professionals, realities and perspectives
- Market, price and financing of medicines: How are prices and financing obtained in Spain?
- Drug market, pricing and financing: What happens after a drug is priced and reimbursed?
- Value propositions for medicines and medical devices based on economic data
- Value Based Healthcare: Evidence generation tools in health
- Basic concepts of research methodology and interpretation of clinical results
Module 5. Marketing in the Healthcare Industry Sector I.
- Marketing functions in the Healthcare industry.
- Marketing Plan Development I: Analytical marketing as a key tool.
- Development of the Marketing Plan II: Strategic marketing and objectives.
- Development of Marketing Plan III: Operational Marketing (Action plan and results measurement).
- From marketing plan design to marketing plan execution I.
- From marketing plan design to marketing plan execution II.
Module 6. Marketing in the Healthcare Industry II. From Clinical Aspects to the Digital Area
- Global Medical Affairs: The Global-Regional-Local Dynamics in Medical Affairs.
- Global Medical Affairs: The link between the clinical development phase and commercialization.
- Digital Marketing in the Healthcare Industry: Keys to Digital Engagement on Social Media.
- Inbound Marketing applied to Health.
- Healthcare and consumer products business environment.
- Concepts and foundations of the multichannel and omnichannel strategy.
Module 7. Business Intelligence
- Introduction to market research.
- Market research in the Healthcare Sector.
- Information panels in the pharmaceutical industry.
- Information management. Key indicators and metrics.
Module 8. Business development in the pharmaceutical industry and customer types
- Management of public tenders and commercial offers in the public sector I.
- Management of public tenders and commercial offers in the public sector II.
- Management and commercial offering in the private sector.
- Organization of commercial teams in the pharmaceutical industry.
- Account Plan-stake holder plan.
- Collaborative environments and business development.
Module 9. Financial Fundamentals in the Healthcare Industry Sector. Evolution towards Strategic Planning
- Basic economic and financial concepts I.
- Basic economic and financial concepts II.
- Interpretation of balance sheet and income statement. Financial controlling.
- Distribution models in the pharmaceutical sector.
- Customer fulfillment strategy and evolution of Supply Chain towards strategic planning.
- Support for understanding P&L and project management from a financial perspective.
Module 10. Innovation and transformation in the pharmaceutical and healthcare industry
- Innovate to generate value.
- Technologies for the digital transformation of health and the actors in the health system I.
- Technologies for the transformation of health and the healthcare system II.
- Product transformation towards E-Health solutions.
- Technology as the center of change in health processes.
- Towards the era of digital therapies.
Module 11. Application of methodologies for management in the Pharmaceutical and Healthcare Industry
- E-commerce in OTC environment, medical products and new distribution model.
- Project organization. Analysis and definition of the action plan.
- Project tracking and project management tools.
- Indicators, contingency plans, and analysis of results.
- CANVAS and LEAN methodology bases applied to decision making.
- Agile methodology foundations applied to decision making.
Module 12. Personal development and professional skills
- Personal branding and personal reputation.
- Personal communication.
- Leadership and change management.
- Mentoring and coaching for team management.
Program Outcome
- Understand and apply national and international regulations governing the marketing and management of pharmaceutical, biotechnological and healthcare products.
- Acquire comprehensive knowledge of the processes of innovation, development and marketing of new products in the pharmaceutical and biotechnology sectors
- Develop skills to effectively manage the strategic and operational direction of companies in the sector, ensuring their competitiveness and adaptation to regulatory and market changes.
- Use advanced tools and emerging technologies to optimize business management, strategic decision making and innovation in product development.
- To train to coordinate and lead multidisciplinary teams in the management of projects and innovation processes, marketing and commercialization of healthcare and pharmaceutical products.
- Integrate scientific, technical and commercial knowledge to develop products that meet the quality, safety and efficacy standards required by regulatory bodies.
- To foster leadership and teamwork skills in the management of companies in the sector, promoting an innovative and results-oriented business culture.
- Develop skills to manage crises and make critical decisions related to product, project and operations management in a highly demanding regulatory environment.
- Improve effective communication with key stakeholders, including health authorities, healthcare professionals, customers and collaborators in the sector's value chain.
- Enhance the capacity for critical analysis, problem solving and adaptation to changes in real environments in the pharmaceutical, biotechnology and healthcare product industries
Career Opportunities
Whether online or online with internships, this MBA specialising in the management of pharmaceutical and biotechnology companies offers you attractive career opportunities in the field of management, direction and leadership in the health sector.
Areas where you can develop as a professional once you obtain the qualification:
- Marketing department positions such as Brand manager, product manager, product specialist
- Market research department, business analytics
- Department of medical affairs, patient engagement and patient centricity
- Quality and Regulatory Affairs Department
- Market Access and Corporate Affairs Department
- Sales department, sales, sales force excellence, business unit manager
Job positions where the online Master's - MBA in biopharmaceutical company management makes the difference compared to other candidates:
- Specialist in transformation and innovation projects in pharmaceutical and healthcare technology companies.
- Commercial manager - sales
- Account manager
- Product manager
- Inside sales and business development
- Business analyst
- Digital Marketing, Multichannel and Omnichannel Positions